6-week Neuroscience-Based Sugar Detox Challenge
Break Free from Sugar and Take Back Control of What You Eat in Just 6 Weeks!
Do you often feel..
- Cravings that seem to control your life?
- Stuck in the cycle of eating sugar, crashing, and wanting more?
- Fatigue and sometimes brain fog?
- Mood swings, anxiety, or trouble focusing?
What if sugar is the culprit?
Science shows that sugar affects not just your waistline—but also your brain, hormones, and overall health.
Did you know that there are over 260 different types of refined sugars on the market?
And did you know that on average people eat almost 60 pounds (27 kg) of added sugar A YEAR?!!
I know, it's crazy...
The thing is that sugar is hiding everywhere — even in foods you think are healthy! Removing sugar from your diet is not as simple as not adding it to your coffee or not eating sweets.
In fact, sugar is likely a major contributing factor for your health concern, no matter if it’s physical or mental. There are hundreds of thousands of studies showing the detrimental effects of added sugar. These studies have demonstrated the key role that sugar plays in practically every chronic disease and it is therefore one of the main culprits behind the increase in chronic or “civilization” diseases we see worldwide.
You quit sugar for a while, but then keep slipping back?
Have you tried already to remove sugar from your diet, it works for a while but then you fall back?
I know, quitting sugar is not easy. Sometimes you can do it for a while, but then you relapse and go back to your previous eating patterns.
I want to acknowledge you and say that it’s NOT YOUR FAULT, because:
- sugar is really addictive
- cravings are often quite difficult to manage without appropriate tools
- some form of sugar is in almost all package foods
- habit change is not easy
- often we focus only on the food aspect - but a holistic approach that includes also (with at least with the same level of importance) our mind & emotions is crucial
- it’s really hard to make changes on our own, especially if your family doesn’t want to make this change as well. A supportive and like-minded community of people makes the whole difference for success.
What is the Neuroscience-Based Sugar Detox Challenge?
The Neuroscience-Based Sugar Detox Challenge is a 6-week guided program developed by Dr. Ana Coito (Ph.D.) designed to help you break free from sugar cravings, reset your metabolism, and improve your energy, focus, and overall health without struggle, extreme diets or restrictions, feeling deprived, or relying on willpower alone.
🧠 Backed by Neuroscience – Learn how to rewire your brain and break free from cravings.
🍏 Rooted in Nutrition Science – Discover what to eat to nourish your body and keep energy stable.
🛠 Designed for Busy People – Practical tools, meal plans, and expert guidance make it easy to stick with.
Inside the program, you’ll learn:
- How sugar hijacks your brain and body—and how to regain control
- The truth about “healthy” foods that are secretly packed with sugar
- Why you crave sugar (it’s not your fault!) and how to stop the cycle
- Science-backed mindset shifts to make healthy choices effortless and sustainable
- The 260+ hidden names of sugar and how to spot them on food labels
- How to overcome cravings
- Easy, delicious sugar-free meal plans & recipes
- Simple grocery shopping strategies—even on a budget
It also includes 7 BONUS valued 829€...but you get those totally FREE!
Program Framework
Why this program works: the science of quitting sugar
Unlike extreme diets or restrictive meal plans, this program is rooted in neuroscience and nutrition science, giving you practical tools to rewire your brain and overcome sugar dependence in a sustainable way.
You'll learn why sugar is addictive, how it affects your brain, and science-backed strategies to rewire your habits for long-term success. Plus, you'll receive meal plans, recipes, shopping lists, and mindset exercises to make the journey easy and enjoyable!
Instead, you’ll get science-based tools, expert guidance, and powerful mindset strategies to make quitting sugar actually easy — and finally feel your best again.
It’s time to reset.
Give your body and brain a 6-week break from sugar.
6-week Neuroscience-based Sugar Detox Challenge
6-week Neuroscience-based Sugar Detox Challenge
What you get inside the program
- 6 Weeks of Video Learning Modules (value 497€)
- Private Supportive Community (Priceless)
- 1-Year Access to All Materials (Priceless)
- BONUS: 6 Weeks of Workbooks & Journaling Exercises (value
197€Now FREE) - BONUS: 5 Weeks of Meal Plans & Shopping Lists (value
197€Now FREE) - BONUS: Delicious Recipes (value
97€Now FREE) - BONUS: Guide "Ultimate Sugar-Free Grocery List" (value 4
7€Now FREE) - BONUS: Guide "Hidden Sugars & Artificial Sweeteners - And Better Alternatives" (value 4
7€Now FREE) - BONUS: Guide "How to Shop on a Budget" (value 4
7€Now FREE) - BONUS: Masterclass “How sugar works in your brain and body” (value
197€Now FREE)
What others are saying
"Now, I rarely crave sweets and if I do eat them, they are homemade with natural whole foods."
Before this program I ate desserts every day. Now, I rarely crave sweets and if I do eat them, they are homemade with natural whole foods. The program helped me be aware of the sugars I eat, be more mindful with what I eat and helped me to reduce sugars overal! Thank you so much Ana for helping me transforming my health and mindset!"
— Stefanie, Switzerland
"This program was really helpful in shifting my eating and my mindset around food."
This program was really helpful for me in shifting my eating and my mindset around food. Before this program I was eating EVERYTHING and lots of it (big quantities). Now I’m able to evaluate my food choices with more clarity and confidence. I loved the videos you sent. I also appreciate that each week the journaling exercise helped me set a goal to focus on. Thank you so, so much for this wonderful program and all the work and care you put into it.
— Adelle, USA
"My mood stabilized, my skin cleared up, I have more energy, and I feel so much better overall. The program gave me the structure and support I needed to make lasting changes."
These weeks helped me to change my behaviour around food. My mood stabilized and I was more patient with my family members. I also notice a better face skin and less pimples. I also love the feeling of doing something good for my body. I also have more energy for sport and more willingness to do it.
— Mariyanna, Switzerland
Imagine waking up with stable energy, no brain fog, and no out-of-control cravings. Imagine feeling in control of your food choices without feeling deprived.
You can have this—and it starts with one simple decision today.
Don’t wait. Your future self will thank you.
Looking forward to meeting you inside the program!
Meet your Coach:
Dr. Ana Coito, Ph.D.
Hi! I’m Dr. Ana Coito, a neuroscientist, nutrition expert, and the founder of Brain Choices. I’m deeply passionate about helping people break free from sugar and improve their brain and body health through science-backed nutrition and lifestyle strategies.
My journey into nutrition started with my own health struggles. As a Ph.D. in Neuroscience, I was fascinated by how the brain works—but I never truly realized the profound impact that food has on our mood, energy, and mental clarity until I experienced it myself.
After struggling with my own health, I dove deep into the science of nutrition, earning a CAS in Nutrition at ETH Zürich and becoming a certified Nutrition & Lifestyle Coach. But it wasn’t until I became a mother that I truly understood the power we have to shape not only our own health but also the health of future generations.
I created the Neuroscience-Based Sugar Detox Challenge to give you the science-backed knowledge, mindset tools, and practical strategies you need to break free from sugar—without willpower battles, extreme restrictions, or feeling deprived.
You don’t have to do this alone. I’m here to guide you every step of the way!
Frequently asked Questions
1. Who is this program for?
This program is for anyone who wants to break free from sugar cravings, stabilize their energy, and improve their overall health without relying on willpower alone. Whether you're a busy parent, a professional, or someone who has tried quitting sugar before but struggled to stick with it, this challenge will give you the tools and support you need.
2. Do I have to completely eliminate sugar?
No, this is not about extreme restriction. The program focuses on reducing refined sugar, flour, and unhealthy sweeteners while incorporating natural, nutrient-dense alternatives. You’ll gradually reset your taste buds and cravings without feeling deprived.
3. How does this program work?
This is a 6-week guided program with step-by-step video lessons, meal plans, journaling exercises, guides, and a supportive community to keep you on track. Each week, you’ll receive science-backed strategies to help you replace, reduce, and manage sugar intake in a sustainable way.
4. What makes this program different?
Unlike traditional sugar detoxes, this program is backed by neuroscience and nutrition science. It doesn’t rely on willpower or restrictive dieting (like the keto diet). Instead, it teaches you how to rewire your brain, reset your metabolism, and develop lasting habits for a sustainable sugar-free lifestyle.
5. Will I need to buy expensive or hard-to-find foods?
Not at all! The program includes budget-friendly grocery shopping strategies and easy meal plans using real, whole foods that are widely available.
6. How much time do I need to dedicate each week?
The program is designed to be flexible. The weekly video lessons take about 30 minutes. Meal preparation depends on your usual routine. The journal exercises, which I highly recommend, take about 20 min to 1h per week (depending on how deep you want to go). You can go at your own pace, and you’ll have 1-year access to revisit the videos anytime. The journals, recipes, meal plans and guides can be downloaded and therefore accessed anytime.
7. What if my family isn’t on board?
No worries! Many participants go through the challenge while their family continues eating as usual. You'll learn strategies to manage social situations, cravings, and family dynamics without feeling isolated.
8. What results can I expect?
While everyone’s journey is different, participants often report reduced cravings, more stable energy levels, better sleep, improved focus and mood, better digestion, better skin health, and feeling more in control of food choices.
9. What if I need extra support?
If you want more personalized guidance, you can upgrade to private coaching sessions with Dr. Ana Coito for additional support during the 6 weeks.
10. What is the refund policy?
Because this is a digital program with instant access to the materials, we do not offer refunds. However, if you have any concerns, feel free to reach out—we’re here to help!
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